> For the complete documentation index, see [llms.txt](https://help.getmobly.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.getmobly.com/help-center/integrations/crm/hubspot/connecting-marketing-events.md).

# Connecting HubSpot Marketing Events to Mobly Events

If your team uses HubSpot Marketing Events, Mobly can automatically add captured leads as event participants — including their participation status (Registered, Attended, etc.) based on Mobly qualifier values.

## Before you start

You'll need:

* The [HubSpot integration connected](/help-center/integrations/crm/hubspot/setup-guide.md) in Mobly
* A HubSpot **Marketing Hub** subscription (Marketing Events is a Marketing Hub feature; Sales Hub alone doesn't include it)
* An existing HubSpot Marketing Event for the event you want to connect

## Connect a Marketing Event to a Mobly Event

1. In Mobly, open the event you want to sync (**My Events → \[event name]**)
2. Switch to the **Campaigns** tab on the event detail page
3. Click **+ Connect HubSpot Marketing Event**
4. Search for the HubSpot Marketing Event by name
5. Select the matching event from the dropdown
6. Click **Continue**
7. Choose the participation status that captured leads should be assigned (e.g., **Registered**, **Attended**)
8. Click **Confirm and Sync**

The synced Marketing Event and the chosen status now appear on your Mobly event's Campaigns tab. Leads captured at this Mobly event will sync to HubSpot as Marketing Event participants with the chosen status.

## Status updates from qualifier values

If you want participation status to vary per lead (e.g., reps can mark some leads as "Attended" and others as "Registered"), set up a **Qualifier Option** mapping under `Integrations → HubSpot → Campaigns` for the linked Marketing Event. The Mobly qualifier value the rep applies will set the HubSpot participation status. See [Mapping campaign fields](/help-center/integrations/crm/campaign-mapping.md) for the details.

## Disconnecting

To disconnect a Marketing Event from a Mobly event, return to the event's **Campaigns** tab and remove the linked Marketing Event using its action menu. Existing HubSpot participants stay in the Marketing Event — disconnect only stops new captures from being added.

## Troubleshooting

If captured leads aren't appearing as participants in the HubSpot Marketing Event, the lead probably failed an upstream sync. Check **Integrations → HubSpot → Reconciliation** — see [Fixing HubSpot sync errors](/help-center/integrations/crm/hubspot/troubleshooting.md) for category-specific fixes.

## Related articles

* [Mapping campaign fields](/help-center/integrations/crm/campaign-mapping.md)
* [HubSpot setup guide](/help-center/integrations/crm/hubspot/setup-guide.md)
* [Reconciliation](/help-center/integrations/crm/reconciliation.md)