> For the complete documentation index, see [llms.txt](https://help.getmobly.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.getmobly.com/help-center/the-mobly-app/capture-and-enrichment.md).

# Capture & enrichment

Everything that happens from the moment you tap **Scan** to the moment the lead is fully fleshed out in your CRM. The mobile app pulls names and contact info off the card with on-device OCR, then enrichment adds company, title, LinkedIn, and the rest behind the scenes.

> Articles marked ![](/files/8vpXxhcUsDW9NbPW4HGr) have a video walkthrough embedded at the top.

## Articles

* [How to capture a lead](/help-center/the-mobly-app/capture-and-enrichment/how-to-capture-a-lead.md) ![](/files/8vpXxhcUsDW9NbPW4HGr) — the three capture methods (Scan, Manual, Upload)
* [Reading the account summary](/help-center/the-mobly-app/capture-and-enrichment/reading-the-account-summary.md) — the AI-generated company read at the top of the lead page
* [How does Mobly's OCR work?](/help-center/the-mobly-app/capture-and-enrichment/how-does-ocr-work.md) — what OCR pulls off the card, online vs offline
* [Enrichment and lead statuses](/help-center/the-mobly-app/capture-and-enrichment/enrichment-and-lead-statuses.md) — the labels you see on a lead while it's being processed
* [How long does enrichment take?](/help-center/the-mobly-app/capture-and-enrichment/how-long-does-enrichment-take.md) — typical timing and what happens behind the scenes
* [Do offline scans survive an app update?](/help-center/the-mobly-app/capture-and-enrichment/do-offline-scans-survive-an-update.md) — yes, and here's how the offline queue works
* [Flagging incorrect lead data](/help-center/the-mobly-app/capture-and-enrichment/flagging-incorrect-lead-data.md) — what to do when enrichment gets a field wrong

***

Related:

* For what to do once the lead is captured, see [Working with a lead](/help-center/the-mobly-app/working-with-a-lead.md)
* For where enriched data lands in your CRM, see [Field mapping](/help-center/integrations/crm/field-mapping.md)