> For the complete documentation index, see [llms.txt](https://help.getmobly.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.getmobly.com/help-center/the-mobly-app/capture-and-enrichment/flagging-incorrect-lead-data.md).

# Flagging incorrect lead data

Event badge data isn't always right. Names are misspelled, emails are out of date, titles are stale. When you spot bad data on a lead, you can flag it directly from the app — Mobly takes another pass at enrichment to get the correct information.

## Where to find it

Open the lead's detail screen. Scroll to the bottom. Tap **Flag Incorrect Data · Send to Mobly**.

![Flag Incorrect Data modal](/files/9KEcl4AVqCF8sicbxaBg)

## What you can flag

The form lets you select one or more of seven error types:

* Wrong **name**
* Wrong **email**
* Wrong **phone**
* Wrong **company**
* Wrong **title**
* **Duplicate** lead (this person is already in your records)
* **Other** — a free-text field for things that don't fit the categories

Pick everything that applies and tap submit.

## What happens after you flag

Mobly's enrichment pipeline takes a second pass at the lead, sourcing from premium identity sources to find the correct data. The corrected fields update on the lead record automatically when the re-enrichment finishes.

> **Heads up:** re-enrichment takes a few minutes, sometimes longer for harder-to-match leads. See [How long does enrichment take?](/help-center/the-mobly-app/capture-and-enrichment/how-long-does-enrichment-take.md) for the timing.

## Why bother flagging

Every flag you submit improves identity resolution across Mobly. The flag isn't just for your one lead — it feeds into Mobly's enrichment quality, so the same bad signal is less likely to slip through for the next customer.

## When NOT to flag

* **Typos you can fix directly** — if you can see the right value (e.g., the badge clearly says one thing and Mobly read it as another), edit the field in-app rather than flagging
* **Data that's correct but stale** — if the lead changed jobs and the title is from the old role, flag it (re-enrichment will pick up the new title); but if you have the new title from the conversation, just type it in
* **A lead you're sure isn't in your CRM** — that's a CRM-side issue, not a Mobly data issue

## Related articles

* [How does Mobly's OCR work?](/help-center/the-mobly-app/capture-and-enrichment/how-does-ocr-work.md)
* [How long does enrichment take?](/help-center/the-mobly-app/capture-and-enrichment/how-long-does-enrichment-take.md)
* [How to capture a lead](/help-center/the-mobly-app/capture-and-enrichment/how-to-capture-a-lead.md)